Trust and Rapport Personal relationships allow for the development of trust and rapport, which is essential in building long-term business relationships. When dealing with AI, it can be difficult to establish this trust and rapport as the interaction is transactional and lacks the human touch. With personal relationships, there is a level of empathy and understanding that cannot be replicated by AI.

Flexibility Personal relationships allow for greater flexibility in business negotiations. Human interaction enables negotiators to read the body language and emotional cues of the other party, which can help in determining the most appropriate approach to take. Flexibility is important when dealing with complex negotiations that require a range of strategies and tactics to achieve the best outcome.

Cultural Sensitivity Personal relationships also allow for greater cultural sensitivity, which is crucial when doing business internationally. AI and automated tools may not be able to pick up on the nuances of different cultures and customs, which could lead to misunderstandings and mistakes. Personal relationships, on the other hand, allow for a deeper understanding of cultural differences and provide the opportunity to adapt negotiations accordingly.

Creativity Negotiating with AI can be rigid, and the outcome may be limited to a pre-programmed set of options. Personal relationships allow for more creativity in the negotiation process, enabling negotiators to explore different options and come up with new solutions. This can be particularly useful in complex negotiations where there are no clear-cut solutions.

Emotional Intelligence Personal relationships rely on emotional intelligence, which is the ability to recognize and understand emotions in oneself and others. Emotional intelligence is important in business negotiations as it allows negotiators to be aware of their emotions and the emotions of the other party. AI and automated tools lack this emotional intelligence and may not be able to respond appropriately to the emotional needs of the other party.

Humour So, while personal relationships may seem like moments of silliness and laughter, they play a crucial role in fostering teamwork, collaboration, and a positive work environment. Because, let's face it, business without a little humor would be like a conference call without the mute button—a total catastrophe!

Maeketplace E-commerce, digital storefronts, online shopping, virtual marketplaces, internet sales.

Stores Luxury fashion, upscale shopping, high-end merchandise, designer brands.

Department store Large retail store offering a variety of products and services in one location.

The Middle East Bahrain, Egypt, Israel, Kuwait, Morocco, Oman, Qatar, Saudi Arabia, United Arab Emirates.

China, India and Asia The global biggest market of the world. The Emerging Markets (India and Asia) are booming.

United Stated of America The richest single market in the world and also the most difficult for a non-American brand.